We attended their conference and learned more than what the partnership is all about.
Just this week, Gyeonggi Content Agency (GCA), a provincial South Korean government agency that promotes the global content industry from Gyeonggi Province announced their partnership with Elite Games, a premier service provider based in Seoul, South Korea but with regional operations in the Philippines, in their pursuit of bringing quality games from South Korea to Southeast Asia.
The announcement was given during the Philippine-Korea Video Game Cooperation Conference held on December 1, 2017 at the Marco Polo Hotel.
As mentioned in the conference, Elite Games Inc. will “provide regional publishing services from mobile games such as Joy Planet, Next Exit, Velator, and Fantasy Tales. The games will officially be launched early December 2017. The partnership will also provide bilateral exchange of business, expertise and technology between South Korea, the Philippines and the rest of Southeast Asia.”
Johnny Paek, CEO of Elite Games, said that their company will work with Gyeonggi Content Agency to promote game development and release of Korean-developed games in Southeast Asia.
“We’re opening the doors for both South Korean game developers and Philippine teams to work together and come up with great games that the whole world can enjoy,” Paek said.
Philippine developers and their games can be introduced and promoted in South Korea in the same manner as how the mentioned mobile games from GCA will be promoted in the Philippines. Moreover, the bilateral exchange between the Korea and the Southeast Asian region also aims to help local educational institutions. This not only helps the current developers but the developers-in-the-making as well. From “business management, marketing, programming, art, game design, quality assurance, sales, content writing, digital advertising, and many more”, the partnership recognizes the weight of each aspect and aims to guide the upcoming developers with regards to these.
Gyeonggi Content agency representative, Sung Gil Moon, Directory of GCA, expressed his excitement regarding the partnership with Elite Games. “With Elite Games Inc. helping us provide support and development for our initial launch titles namely Joy Planet, Next Exit, Velator, Fantasy Tales, they will help us turn them into the most popular, premium mobile games. Many more products will come to Southeast Asia from Korea for all platforms including PC and Consoles.”
The booming Southeast Asia market for games – mobile games, PC and console – was also highlighted in the conference. It was even referred to as one of the “most coveted markets” in the world. In response to this, GCA and Elite Games are poised to answer to the call and provide AAA game titles to Southeast Asia.